About JobFuel

Recruitment marketing built on experience, not promises

JobFuel is born from years of performance marketing experience for brands like Heineken, BMW and Mastercard. We apply the same targeting and optimization techniques to recruitment.

Our story

From brand campaigns to job openings

Our team spent years building campaigns for global brands. We knew exactly how to combine targeting, creative and bidding to drive results.

When we applied that approach to job openings, the results were exceptional: more applicants, lower cost and vacancies filled in weeks instead of months.

Past performance clients

Brands we ran campaigns for

RIVMGeldmaatGrolschJozoMarkus Verbeek PraehepAmref Health AfricaHeinekenBMWAudiMcDonald'sBatisteMastercardSpartan Law GroupHP

The same targeting, creative and optimization expertise now powers JobFuel.

Why JobFuel

Recruitment deserves better than a job board

Job boards are passive. Candidates have to find you. We flip that: JobFuel finds candidates on Meta, Google and TikTok — including the 80% who aren't actively looking.

Every euro is measurable. Every campaign learns. Every vacancy gets the attention of a performance team.

No 12-month contracts. No expensive onboarding. Start today, applicants tomorrow.

Benchmarks

What we stand for

  • 93% of vacancies filled within 6 weeks
  • 60% lower cost-per-hire on average
  • Realtime dashboard, no waiting for reports
  • Native integrations with every major ATS
Client case

ZorgPeople: 240+ care workers in 12 months

ZorgPeople struggled to fill healthcare vacancies through traditional channels. Costs stacked up, quality declined.

After switching to JobFuel their pipeline grew 3x and cost-per-hire dropped 55%.

"JobFuel doesn't feel like a vendor — it feels like an extension of our recruitment team."

240+
hires in 12 months
larger pipeline
-55%
cost-per-hire
12
active vacancies
Mission

Make recruitment fair and measurable

We believe every company should have access to the same marketing technology the largest brands use — without an expensive agency in between.

Values

What we steer on

  • Results over process
  • Transparency in numbers and approach
  • Speed: decide today, live tomorrow
  • Client success over contracts